Softswiss has announced the launch of its new retail betting solution. The product was developed in partnership with the South African software provider Turfsport. This is after Softswiss acquired a majority stake in Turfsport back in January this year. Having Turfsport’s software and experience, Softswiss aims to create an enhanced betting experience.
The new retail betting solution offers different options of bets, cash management, tracking of profit, and in-game features. It is designed to be able to work within both local and international markets; one of the key areas is South Africa. Softswiss is assured that this product will meet the needs and requirements of global markets and players alike.
Max Trafimovich, CCO at Softswiss, pointed out that the company is committed to innovations and leading positions in the industry. He said, “The retail betting solution reflects our great commitment to innovation and industry leadership. After the acquisition of the majority stake in Turfsport, we have conducted a thorough audit of the solution to make sure it will further stay competitive not only in South Africa itself but will also make a significant difference outside the country.”.
Trafimovich went on to explain that the new solution is not just a sports bet platform; it’s a powerhouse to complete the full gambling package, from lotteries to the popular casino games. He added that the platform had been designed to stay abreast of market trends and the expectations of players.
A research made by Softswiss and Turfsport last year stated that online casino players in Europe prefer mobile gaming and slots, but in Latin America, players love sports-most of all, football-to bet on.
Now the two companies have teamed up once more to bring an entirely new product to life: a revamped offering which is going to revolutionize the way players all over the world set their bets.
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