Relax Gaming has entered the Swiss market by teaming up with Grand Casino Luzern. This partnership allows Relax Gaming to expand its presence in Europe. Swiss players can now enjoy some of Relax Gaming’s most popular games, like Banana Town, Money Train, and Wild Chapo, through Grand Casino Luzern's online platform, mycasino. With this collaboration, Relax Gaming brings its top gaming titles to a new audience, further solidifying its reputation in the gaming industry.
What's The Deal
Relax Gaming has made its 23rd entry into a new market with this deal. Swiss players will now be able to enjoy the studio’s slot games through Grand Casino Luzern’s online platform, mycasino. Before entering Switzerland, Relax Gaming needed to get approval from the Federal Gaming Board. This shows that the company met all the necessary requirements for operating in Switzerland. The partnership with Grand Casino Luzern is proof that the certification was successful.
This collaboration is part of Relax Gaming’s ongoing efforts to expand across Europe. The company is continuously entering new markets and expects to form even more partnerships across the continent soon. Their goal is to reach more players and grow their presence in the online gaming industry.
Reactions
Martin Stålros, CEO of Relax Gaming, expressed that the company’s continuous global growth was a source of pride. He believed that the Swiss market offered many interesting opportunities and was confident that Relax Gaming had the right content to engage its passionate audience. Alexia Smilovic Rønde, Chief Regulatory Officer at Relax Gaming, noted that entering the Swiss market through their key partnership with Grand Casino Luzern marked a significant milestone in expanding their presence in high-profile regulated markets.
She emphasized that Switzerland was a prominent European jurisdiction with strict regulatory standards, which Relax Gaming was pleased to have met. Wolfgang Bliem, CEO at Grand Casino Luzern, highlighted that the partnership with Relax Gaming was an important step for mycasino. He pointed out that Relax Gaming’s innovative approach and diverse game portfolio aligned with its commitment to maintaining market leadership.
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