In the US, a betting license is essential for organisations to operate. Recently, PandaScore has reached the watershed mark by acquiring such a license. This follows extensive research to meet client needs. This milestone is PandaScore’s first step into the US market, setting a path for esports betting led by suppliers.
PandaScore’s Betting License
PandaScore has obtained a license to operate in Colorado, marking its first entry into the North American market. This move helps PandaScore support its current clients in expanding their esports offerings in the state and attracting new partners. It chose Colorado because of its comprehensive esports regulatory framework, which covers many eligible esports titles and competitions for regular betting. The state’s flexible licensing supports PandaScore’s goal of using products like BetBuilder, player props, and micro-betting.
PandaScore CEO Flavien Guillocheau explained that entering Colorado in the US market was the natural next step in their client-first, service-oriented approach. He said suppliers need to lead the way for esports to succeed in the US by addressing regulatory uncertainties that have hindered operator investment and growth.
Guillocheau mentioned that PandaScore has proven its market knowledge and ability to obtain licenses efficiently, prioritizing operators. He expressed confidence that they can guide their clients into new markets, showing a viable path to success and creating the foundation needed to fully harness the potential of esports in a major consumer market.